This social media marketing project focused on building a consistent and engaging online presence across platforms such as Instagram, Facebook, and LinkedIn. The goal was to understand how content planning, posting consistency, and audience interaction contribute to brand visibility and growth.
The project involved creating a structured content plan, writing clear captions, and scheduling posts to maintain regular engagement. Special attention was given to visual consistency and messaging to ensure the brand remained clear and professional across all platforms.
Social media content planning
Monthly posting schedule creation
Caption writing and hashtag research
Basic engagement strategy
Performance observation and learning
Through this project, I gained hands-on experience in managing social media content and understanding audience behavior. It helped me improve my practical marketing skills, especially in content organization, engagement tracking, and platform-specific posting strategies.
This experience strengthened my ability to plan and execute social media activities that support long-term brand growth in a simple and effective way.